THE $42,000 PODCAST EPISODE

Picture this: We’re sitting together over coffee, and I lean in to share a story that could change the way you think about growing your business.

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A while back, we were doing fine. The business was steady, the bills were paid, but we wanted more. More growth. More clients. More opportunities. You know the feeling.

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That’s when a mentor of ours dropped a crazy suggestion: “Start a podcast.”

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We laughed it off. Who has the time? Who’s going to listen? We’re running a business, not auditioning for radio. It felt like a distraction—until he said something that stuck:

“A podcast won’t just tell your story. It’ll get you in front of the people who matter most to your business.”

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Fine. We gave in. We started, and let me tell you—it was ugly at first. Awkward conversations. Technical headaches. Zero listeners.

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But then we hit on a golden strategy. Instead of just talking, we started interviewing the people we actually wanted as clients—the CEOs, decision-makers, and industry leaders we had been trying to connect with for years.

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The results? Unreal.

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It wasn’t just “content”—it was connection. These were conversations we would never have had otherwise. People who once ignored our emails were now saying, “Sure, I’d love to be on your podcast.” And when the episode went live? They shared it. Their networks listened.

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And then came the moment that blew everything wide open.

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One guest—a key player in our space—came on, shared the episode, and within weeks, we had new leads pouring in. Eight of them converted to clients, bringing in $42,000 in recurring revenue. All from a single episode.

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And here’s the kicker: We weren’t selling. We were just showing up, having real conversations, and building real relationships.

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So here’s the question: Why doesn’t your business have a podcast?

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Because if you don’t, you’re missing out—on leads, on visibility, and on opportunities to connect with the exact people you want in your pipeline.

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Now, I get it. Maybe you’re thinking, “Where would I even start? I don’t have the time, the equipment, or the know-how.”

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That’s where we come in.

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At Pod Shark Media, we help business owners like you launch podcasts that aren’t just “nice-to-haves” but powerful tools for growth. We handle the tech, the strategy, and everything in between—so you can focus on what you do best: running your business.

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Let’s build you a podcast that gets you noticed, gets you clients, and grows your bottom line.

Don’t leave opportunities like this untapped. Let’s launch your podcast.

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Reach out today, and let’s make it happen.